IoT Data Monetization
Monetizing Internet of Things Data
Perfect Co wanted to create a new revenue stream out of anonymized usage data from their Internet of Things (IoT) cooking devices. They needed help productizing the data, defining customers and untrapping the data from a number of different data sources. We worked closely with the Perfect Co team to create a data monetization strategy, identify the potential customers, and build a proof-of-concept data product to test the core value proposition.
- Client: Perfect Co
- Date: 2016
- Category: Engineering, Strategy, Visualization